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LOS ANGELES SUPER BOWL HOST COMMITTEE UNVEILS 56 “UNSUNG HEROES” IN LEAD UP TO SUPER BOWL LVI

Super Bowl LVI “Champions Live Here” Program to Showcase Local Nonprofits Focused on Uplifting Communities Across the Region



LOS ANGELES (June 10, 2021)— In its journey to Super Bowl LVI, the Los Angeles Super Bowl Host Committee (LASBHC) today announced 56 community organizations selected as part of the official Super Bowl LVI Legacy Program – Champions Live Here. The “Champion” organizations will receive grants and marketing recognition to support their work that represent diverse focus areas including youth engagement, workforce development and social justice across the Los Angeles region.


The recipients will be recognized today at a spirited celebration at SoFi Stadium, which marks the first live media event as part of Super Bowl LVI and will feature special remarks by Host Committee Chairman Casey Wasserman, Los Angeles Rams Head Coach Sean McVay and Quarterback Matthew Stafford.


The Super Bowl LVI Legacy Program is a partnership between the Los Angeles Super Bowl Host Committee and the LA84 Foundation, the Play Equity Fund and the National Football League (NFL) Foundation and was launched to use the spotlight of Super Bowl LVI to showcase the achievements of local community organizations that often go unrecognized. The Legacy Program will award each of the selected “Champion” organizations with a $10,000 grant, a professionally produced vignette-style video spotlighting their organization, and public recognition of their work in the lead-up to the Super Bowl. Additionally, six of these 56 organizations will be selected to each receive a total grant award of $50,000, to make an even bigger impact in their community. The additional grant award will be announced later this year.


“Hosting the Super Bowl extends beyond game day – it’s an opportunity to boost the people who make up the fabric of Los Angeles. Each of the 56 Champion organizations are making a transformative impact in communities across all 88 cities within Los Angeles County each and every day and we are proud to recognize their positive impact and achievements as part of the celebration leading up to Super Bowl LVI,” said Casey Wasserman, Chairman, Los Angeles Super Bowl Host Committee.


The Super Bowl LVI Legacy Program set out to identify 56 “Champions” from communities across the entire 4,753 square miles of Los Angeles County. The public nomination process asked Angelenos to nominate local “unsung hero” organizations – the changemakers, inspirational leaders and those who embody the diversity of our region. The 56 Champion organizations cover a broad spectrum of needs with nearly 50% of the selected organizations working specifically with young people and on youth development, and more than 25% working on health, mental health and overall wellness. Some of the 56 are focused on specific neighborhoods and communities within the region, including but not limited to: South Los Angeles, Boyle Heights, Crenshaw, Marina Del Rey, Hollywood, Inglewood, Long Beach, Burbank, Venice, Watts, and Compton. The 56 organizations are listed here in alphabetical order:


Quotes From: • Renata Simril, President & CEO of the LA84 Foundation, and President of the Play Equity Fund • Alexia Gallagher, NFL Vice President of Philanthropy and Executive Director of NFL Foundation • Kathryn Schloessman, Los Angeles Sports & Entertainment Commission President & CEO • Erica Rosales, Executive Director, College Match • Tige Charity, Executive Director, Kids in the Spotlight